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One tag should link to many different themes and keywords which you've posted about and also you need to assign no more than three tags to one post.  Be certain that are not just persistent of one another and varied as this can hurt your SEO efforts. Together with helping readers find what theyre looking for and reviving some of your articles that is previous , inner linking allows you to underline your website's validity.  It is possible to connect to some other blog posts or to your web pages.   Shorten Your Blog URL Site URLs are one of the first things that search engines crawl since its another touch point for those motors to inform what your webpage is about.  For this reason, its important to keep your URL readable and to avoid a mess of characters and numbers that offer no context to search engines or to the reader.

 

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Below is a cheat sheet that breaks down the anatomy of a URL; it shows the best way to structure them and where to put keywords.  Remember your URL doesn't have to be a direct pick up of the webpage title.  Utilizing URLs is a practice because they are easier to understand. With these blogging best practices in your mind, you'll be on the right path to creating a better site strategy and producing high-quality content for your readers.

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From what Ive discovered SEO gets you so far.  Remain there and to genuinely reach the top, an article needs to be helpful to the reader.  The reason for this is because it contrasts with Googles number one prioritythey want to rank the most useful content . To aid you, here are just six of the blogging best practices Ive utilized to assist my blog posts ranking.  By the end of the article, youll have a playbook to do the same.    The Perfect Word Length Should you Google Perfect word length for a blog post youll come across this commonly used chart in the Serp IQ study: Many men and women use this graph to warrant writing really very long posts. In my experience, a guide that is 200-word that is super-useful will outrank a mediocrely helpful manual of 2,000 words any day.  However, my guideline is to aim for 1,500 words.  And while I only said there's no perfect span, I follow this rule because it compels me to consider all angles of this topic Im writing about.

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  Why Short, Concise Paragraphs Do Well People dont read items on the World Wide Web anymore. They scan.   Consequently, if you want to keep people engaged along with your essay, youve got to break down your writing . They seem like work.  They scare people off.  If you scare off people, they leave your website.  And if they leave your site, thats a sign to Google your post isnt very beneficial.  And when its not useful, you begin to fall in rankings.  So, when you compose, look for opportunities to divide your paragraphs into shorter chunks. Your Headings Need Hooks Look at both of these subheadings and decide on the one which catches your attention more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline catches my attention more, and Ill guess it does for you also.

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The very first headline has the response to the problem within it.  How can you fry an egg better Use cooking spray.  Theres no hook. Theres no reason to read the article.  The headline generates curiosity.  You dont understand what is going to create an egg easier to unsubscribe unless you keep reading. And if they remain on your webpage longer, thats an indicator to Google which youve got great content.  So, after youve written your post, go back and search for opportunities to create hooks.  If you need assistance with your pins and headlines, one source I turn to time and time again is this free guide on how best to compose Magnetic Headlines. The Big Benefit When You Use Steps and Lists Have you ever wondered why we enjoy lists It turns our brains have been wired for lists. A study conducted by Florida State University found that list-making eliminates the cognitive effects of unfulfilled objectives. Participants in the study were far more likely to achieve goals if they generated lists compared to those who didn't.

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A Featured Snippet is an answer to a search result that Google picks out of an articleand most often its in the kind of a listing.  In the case above, Google shows a number of measures on how best to plan an event right within its own results.  The motive Featured Snippets are so precious is that if your article is the one Google picks to attribute, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots articles, as theyve increased our ranks and our traffic.  If you would like to get a Featured Snippet, theres some speculation on how Google chooses them, but normally when I write a blog article, I try to add lists or measures as often as possible.   The Types of Pictures That Work Best Take a look at these two pictures.   Its not that the image of stones isnt appealing, but its that have been really hardwired to like pictures of people improved.

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Since I started using images of people in my blog posts, Ive noticed they get shared a lot more, which is another variable Google considers in its rankings.  Its a little change which makes a big difference.    Why Your Articles Should be Evergreen Have you ever clicked on an article from a Google search result simply to find the content obsolete When I encounter obsolete content, I click on the back button and try another result. Thats why should I need something to rank highly, I attempt to create whats called evergreen contentcontent that remains applicable over a long period of time.  This implies I avoid writing about matters that have time-based info or fads.   If youd enjoy my full playbook on nonprofit SEO, you can watch my free webinar The Way to Boost Your Organization by Getting Lots and Lots of Traffic to your site.